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Asort Company -Profile, Product, Work Detail & Future

Asort, founded in 2011 by Mr. Roshan Singh Bisht, is a leading direct-selling fashion platform with a passion for empowering individuals. We envision a future where everyone can fulfil their dreams and earn a living through the world of fashion.

Building a thriving community: At Asort, we’re more than just a business; we’re a supportive community. 

We help over 300,000 independent business owners across India build successful careers, offering them the tools and resources to become fashion influencers and achieve financial independence.

A curated fashion haven: Our platform boasts six homegrown brands catering to every taste and style:

Another Bad Generation (A.B.G.)TM: streetwear with an edge, redefining Indian youth culture.

Earthy Scent : Embrace your roots with ethically-sourced Indian crafts crafted for modern sensibilities.

Mr. Huffman® is the epitome of classic menswear, designed for the discerning gentleman.

Ifazone®: Timeless basics with a focus on quality and comfort, for men and women.

Kuefit: Fuel your every move with stylish and functional activewear.

Solasta Shoes: Mix and match to express your unique style with our diverse footwear collection.


What Is Asort & How to Register

Beyond fashion, we at Asort believe in ethical practices and social responsibility. We prioritise integrity, humility, customer satisfaction, and animal welfare. Our mission is to create a sustainable and inclusive fashion ecosystem that benefits everyone. 

Join the Asort journey: Whether you’re a fashion enthusiast, a budding entrepreneur, or simply someone looking for a community of like-minded individuals, Asort welcomes you with open arms. Explore our platform, discover your passion, and unlock your potential with us.